The Lower East Side’s beloved Katz’s Delicatessen has changed the game for the subscription food industry by debuting a pastrami on-demand service this week. Bloomberg first broke the news that the 130-year-old Jewish deli has launched a monthly subscription box, bringing deli meats to doorsteps nationwide.
The lowest subscription will run you $150 a month (with a three month minimum commitment), will feed 4-6 people, and “is themed for the season,” according to Katz’s website. Who needs horoscope signs when you can have seasonal meat package deliveries? Aquarius be gone—here comes the January Warmer Package with 2 quarts of matzoh ball soup, 2 square knishes, and a Katz’s Deli sweatshirt, among other brothy bites. Not all the months come with pastrami itself, but perhaps your arteries will thank you for that.
For the real pastrami mensches out there, the Platinum Ticket VIP Experience can be yours for $9,995. These Katz’s kings will enjoy a 150-guest feast of hand-sliced pastrami, with two professional meat carvers flown to you, as well as a Katz’s Golden Ticket allowing you to skip any line at Katz’s brick and mortar location. Other options also exist between these pastrami delivery extremes.
Not looking to commit to monthly delivery? Katz’s offers local delivery, with prices starting at $1.95 (+ $4 delivery fee) for an unbuttered bagel.
Jake Dell, the 31-year-old, third-generation owner of Katz’s, has been working on launching the Katz’s subscription service for some time, but only recently worked out the logistics, according to Bloomberg. The subscription’s debut comes some two years after Katz’s agreed to sell its air rights and adjacent lots to luxury condo developers in a $17 million deal.
Just because it’s now possible to get the best pastrami on the Lower East Side shipped to any flyover state doesn’t mean New Yorkers don’t still have the superior chops. In addition to Katz’s primary East Houston Street location, they also have a relatively new outpost at the DeKalb Market Hall. Plus, there are a number of other great beef joints, kosher delis, and old school meat eateries offering lower prices and shorter lines in exchange for the lack of name recognition. All in south Brooklyn, Brennan & Carr, Roll-N-Roaster and Mill Basin Deli are all similarly steeped in Katz’s-grade New York accents and roasted beef.
Also, it’s worth mentioning these packages do not include New York City tap water, served gratis at Katz’s.