As women-owned small businesses take the day off in honor of A Day Without a Woman and/or celebrate International Women’s Day, one local shop sits empty on East 9th Street, the East Village’s boutique row. Dusty Buttons announced last month that it would close at the end of February, and the storefront is now for rent.
“After almost 8 wonderful years in the East Village we want to thank you all for your love and support, we truly adored finding you beautiful dresses!” the store wrote on Instagram, prompting an outpouring of comments along the lines of “Nooooooo!”
Dusty Buttons was opened in October 2009 by Amanda Loureiro and her husband. We described it as “a chronicle of the 20th century in vintage dresses, with an emphasis on the ’40s and ’50s” when we took Vice stylist Annette Ramos there a few years ago.
On Instagram, Loureiro, an East Village resident, told fans that she planned to relaunch online.
This isn’t the first time Dusty Buttons has shuttered. In 2005, Loureiro penned a “Dear John Letter To The East Village,” in which she told neighbors that her new landlord, Icon Realty, had leveled a “whopping unaffordable 125 percent increase” in rent. The store moved to a new location, just a block away.
“This little shop was my baby, and saying goodbye will hurt like hell,” Loureiro wrote back then.