(Photo: Daniel Maurer)
While some local designers are leaving Clinton Street, others are moving in. Sabit NYC, a streetwear label championed by Swiss Beatz and sported by other hip-hop acts, is set to open its first store at 43 Clinton this weekend or early next week.Â
According to partner George “G Studio” Boria, Japanese-born designer Shoichi Amemiya (formerly at Ecko) plans to bring his Garment District showroom down to Clinton Street, where he’ll sell the menswear available on his website as well as some in-store exclusives. He’ll also give store space to some select up-and-coming designers.Â
Boria grew up in the neighborhood — and has spent some time in the East Village as well — but now that he makes his home and his living as a photographer in Midtown West, the storefront that used to house Legacy Garment Care wasn’t his first choice. “In all actuality I didn’t pick the spot,” he laughed. “If it was up to me, we wouldn’t be over here. I tried to get out of the neighborhood… but you know what, it feels good to be back in the hood.”
Boria added that the line has a loyal clientele that visits the showroom on West 38th Street. The website cites “A-list clientele from all corners of the entertainment industry” — “from notable acts like Juelz Santana, Swizz Beatz, Chris Brown, Daddy Yankee, Mario, Day 26, Lil Wayne, Mario, T-Pain, T.I., Busta Rhymes, Terrence J, to everyday fly-guys on the street.”
Sabit NYC, 43 Clinton St., nr. Stanton St. Â