(Photo: Mirrorball's Instagram.)

(Photo: Mirrorball’s Instagram.)

We were kind of amazed to see this tweet from Jack Daniel’s on Wednesday: “Noise complaints are guaranteed when you book a night at the Jack Daniel’s #MotelNo7.”

“Noise complaints… Guaranteed,” the company rammed home in two other tweets promoting a pair of massive parties it was throwing in a 60,000-square-foot Huron Street warehouse on Wednesday and Thursday nights.

More →