A controversial new luxury building is trying to attract foreigners to the Lower East Side — but not the type of immigrants the neighborhood is used to. We’re talking about the well-heeled jet set. Yes, that’s literally a Gucci bag in one of the renderings for Extell Development’s skyscraper at 252 South Street.
The company has quietly released a brochure, meant to appeal to foreign investors, that outlines the outlandish amenities inside of what opponents say amounts to an 80-story gated community.