The secret seems to be out about Secret Project Robot’s new sister establishment. “Yesterday, I made a batch of vegan pulled pork and it sold out in about three hours,” Rachel Nelson told Bedford + Bowery.

Happyfun Hideaway’s early success after just a few weeks in business seems to have come from a combination of word-of-mouth and a straight-up irresistible atmosphere (just look at our slideshow). The bar offers mixed drinks and reasonably priced beers, plus what the owners describe as a “slightly healthier version of Americana bar food” (so far, offerings have included jackfruit with barbecue sauce, mac and cheese, Frito pie and cheeseburgers).
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