The operators of Citi Bike are set to open facilities in the Jacob Riis Houses in Alphabet City, a move that they hope will bring more low-income riders to the bike-share program and make it easier for existing users to score a ride.
The new base of operations is located in what the New York City Housing Authority describes as “an existing facility in an underutilized space,” at 152-154 Avenue D. Motivate, the operators of Citi Bike, hope it will lead to a more balanced system, meaning no more showing up to stations to find there are no bikes to rent. Citi Bike general manager Kris Sandor also hopes it will help with community outreach. “We are again looking to support and engage with everybody, especially for ridership, but then also for our hiring practices,” Sandor said. “We’re really looking to make sure that we’re engaging with lower-income communities.”