shopping + fashion

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Huitzilli Packs Up Its Guayaberas After Some ‘Not So Great’ Changes in Williamsburg

(Photo: Daniel Maurer)

(Photo: Daniel Maurer)

Huitzilli, a colorful boutique specializing in Mexican clothing and jewelry, is vacating its home of seven years after its building was sold. Emily Cantrell, the shop’s owner, tells us she was considering reopening at the same address in the future, but Williamsburg’s changing demographic is making it harder and harder for small businesses to remain operational.

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Two Different Stories at EV Bookstores: One Booms, the Other Busts

(Photo: Nicole Disser)

(Photo: Nicole Disser)

The St. Mark’s Bookshop has now officially announced what we broke news of two weeks ago — that it’s facing eviction by the New York City Housing Authority. In an email sent yesterday, co-owner Bob Contant asks followers to donate money so that the troubled shop can restock its shelves, get an interested investor to take over its lease, and fulfill the terms of a settlement with the city. So far, a crowdfunding campaign has raised just over $21,800 of the desired $150,000.

But don’t fire up that “print is dead” thought piece just yet. While things look pretty dire for the Bookshop, its East Village neighbor, Strand Book Store, is touting its best holiday season ever, and has announced that yearly traffic was up by 30,000 people.

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The Middle East Meets the Lower East at this Chic Holiday Pop-Up

Letternoon (Photo by Kavitha Surana)

Letternoon (Photo by Kavitha Surana)

You’re not sick of holiday shopping and pop-ups yet, are you? What’s that? You just started on your naughty & nice list? Then we’ve got another ephemeral place you should hit up ASAP to find those singular last-minute gifts to make your whole crew feel special and maybe even worldly.

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And the Latest Chain to Hit Williamsburg Is…

(Photo: The Shade Store)

(Photo: The Shade Store)

Hot on the heels of Levi’s, Scotch & Soda, and G-Star Raw, yet another national chain is opening up off of the Bedford stop. The Shade Store, a maker of shades, blinds, and drapery, will add a Williamsburg location to its 34 nationwide showrooms next month. Signage has gone up on the corner of North 4th and Wythe, just a block from the J.Crew and Ralph Lauren stores. The Shade Store already has showrooms in Soho, Midtown, and on the Upper East and West Sides, but now residents of the swank new luxury building at 50 North 5th— where a one-bedroom goes for $3,695 a month– can go right downstairs to buy some blinds. Which means it’s going to be way harder to watch football games through everyone’s windows.

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Music Blog-Turned-Zine Alt Citizen Gets Even Realer With Shop and Gallery

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a peek inside the space (Photo: Cheryl Georgette Arent)

Alt Citizen has been doing their thing since 2012– the music blog’s bread-and-butter is album reviews (past and present), essays, show recommendations (mostly local Brooklyn stuff), and interviews with bands from all over. Last year, they expanded to a pocket-sized zine, of which three issues have dropped. “When you do a blog for years you start to go crazy not having a tangible thing to show people in terms of what you’re working on, so the zine naturally came out of that,” editor-in-chief and founder Nasa Hadizadeh admitted. The same impetus was behind Alt Space, a brand new storefront and gallery Alt Citizen is opening in Bushwick next week.

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Williamsburg’s Latest Boutique, The Vale Collective, Will Sell Duds and Pour Suds

Stephanie McDermott (Photo: Jaime Cone)

Stephanie McDermott (Photo: Jaime Cone)

The Williamsburg space that formerly housed craft beer bar d.b.a. is becoming a boutique, but beer isn’t entirely out of the picture: Stephanie McDermott plans to use it to entice wary boyfriends into her forthcoming shop, The Vale Collective.

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3 Boozy Record Fairs You’d Be Hard Pressed to Beat

(Photo: Phillip Pantuso)

(Photo: Phillip Pantuso)

When we told you about a couple of upcoming record fairs, we were just scratching the surface. Not only is Record Store Day coming up April 18 (check out the list of exclusive releases) but these three fairs will let you shop for vinyl with a beer in hand while DJs like Mac DeMarco egg you on.

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Market Watch: Brooklyn Xchange Drops Promo Vid, Artists & Fleas Expands

Okay fine, the Bedford + Bowery Bazaar isn’t the only market in town. As we noted last week, a new one called the Brooklyn Xchange is aiming to bring Brooklyn vendors to Soho starting Black Friday. Today, the organizers dropped a promo video starring co-founder Leo Reis that’s pure old-school Brooklyn. No twee terrariums here — in fact, the background music sounds like something out of Escape From New York. You almost expect a column of zombies to start walking up the Brooklyn Bridge, where — naturally — the call for vendors was shot.
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Hester Street Fair Expands into Seward Park This Weekend

(Courtesy Hester Street Fair)

While Brooklyn Flea’s Smorgasburg expands to Jones Beach, its Lower East Side counterpart, Hester Street Fair, is growing as well. This weekend, about 20 to 30 vendors — including some newbies — will spread out into a promenade in adjacent Seward Park that runs from the fair’s current perch at Hester Street all the way down to Canal Street.
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Class Attire’s New Pop-Up Shop is ‘Chalk’-Full of Tees

Courtesy of Class Attire

Photos courtesy of Class Attire

In Williamsburg, the dust has settled on a the first stand-alone pop-up shop devoted to The Chalkboard Tee by Class Attire, a perennial flea market favorite. Jinyen and Chris Carew, the founders of the company, have taken over the Metropolitan Avenue storefront previously home to kid’s clothing purveyor Wonderwolf.
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On St. Marks, Piercings Trump Fro Yo — Again

(Photo: Daniel Maurer)

(Photo: Daniel Maurer)

If there was ever any concern that there weren’t enough places on St. Marks to get your belly button pierced at 2 a.m. on a Friday night, Elite Jewelry and Piercing Co. has just opened, replacing self-serve fro yo shop Yogurt Station.

It’s the second late night “body mod” outpost to claim the space of a frozen yogurt joint on this very block (NYC Kulture replaced a Red Mango just across the street), which would suggest that the drunken vagabonds of St. Marks would rather enhance (or disfigure) their physical appearance than enjoy a frozen treat. Except that vegan ice cream joint DF Mavens is coming to the block.
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