(Photo: Nicole Disser)

(Photo: Nicole Disser)

The invitation for Seek: A Self-Fulfilling Prophesy, at Soho’s Recess gallery, was a strange one, steeped in culty vibes. “Visitors are invited to make an appointment to meet with a consultant for their personal reading. Seek is the newest treatment from Institute for New Feeling. It offers individuals a clairvoyant reading generated by the misuse of online search engines.” An invitation for a free “reading?” Check. Sounds a lot like an E-meter reading. Arcane symbols? Check. The Institute’s website is replete with them. And hold up– the Institute? Yup. It’s a self-described “research clinic committed to new ways of feeling, and ways of feeling new” that offers “a rotating menu of wellness treatments, therapies, and retreats.” Right. Needless to say we got down there quicker than you can say “Scientology.”

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