Gavin McInnes

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How a ‘Pansexual Pervert’ Metal Band Ended Up in the Proud Boys’ Crosshairs

(Photo: Nicole Disser)

If you’ve never been to a Pink Mass show and your idea of BDSM is 50 Shades of Grey, then grab your smelling salts for this one. Even I found myself flinching at photos of the band’s live performances– gory scenes of large, sweat-soaked men sheathed in balls-to-the-wall bondage gear, bending into various shapes of mastering and submitting, and abiding strictly by the band’s stated “personal interests”:

LEATHER
STUDS
WHIPS
SCARS

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Gavin McInnes and His ‘Proud Boys’ Want to Make Men Great Again

Gavin McInnes at Mile End Deli (Image via New York magazine)

Gavin McInnes at Mile End Deli (Image via New York magazine)

A friend of mine was passing by Tommy’s Tavern last Monday when he did a double take– for some reason Gavin McInnes, in all his bearded rad-dad glory, was bro-ing it up on the sidewalk out front. A quick check of social media revealed that McInnes– the co-founder of Vice and “godfather of hipsterdom,” who has recently come into his own as a far-right political pundit– had convened his local “Proud Boys” chapter for their first in-person meeting.

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