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Two years ago, Max Freeman and Margaret Singer sat down to write a short film. Margaret describes the premise as “two gay boys sitting on a Brooklyn stoop, talking on a summer afternoon. And they were going to be trying to start an orgy with the passersby.”

The orgy didn’t pop off, and neither did the short. Max and Margaret realized how few eyes a short film would reach and decided to make a web series instead. “The 3 Bits,” about three siblings maneuvering through Brooklyn life, has since become a bit of a cult favorite, and now the creative partners are trying to raise $50,000 and teaming up with a gay porn production company to take it to the next level.

If they meet their goal (the Kickstarter ends Tuesday) there’ll be a regular and explicit version of the next season. The regular shows will still be available on YouTube. The really NSFW ones, with scenes featuring three stars from New York-based porn production company CockyBoys, will be available for a fee.

“The 3 Bits” follows Roman, Henry, and Madison as they maneuver through very different worlds. Roman (played by Margaret) is a lesbian gardener with girlfriend troubles and a former drug dealer struggling to get away from her old gang. Henry is a sweet, slightly naïve gay man prone to sexual and romantic mishaps (like the failed orgy attempt) with his best friend and roommate, Grant. And Madison is a Park Slope mom with a vlog, who’s trying a little to hard to be the jaded party girl she used to be. In Madison’s first episode, she ingests a certain illicit powdery substance with the aid of her infant son. The scene earned M&M a ludicrous phone call from a New York City police detective, just to confirm that the show was indeed fictional.



“The 3 Bits: Madison,” Episode 1



But the series is about more than drugs, sex, and queer life. At its core it’s about the perils and protections of friendship. “We’re interested in friendship as a kind of radical queer politics, as opposed to marriage, for instance,” Max said. “If people want to get married, that’s fine. And we’re glad that gay people can get married. But we’re also interested in the ways that friendships can be as important as romantic relationships.”

Which makes sense. Max and Margaret have been friends and a creative couple for nearly a decade now. The two are partners in all things except romance (they’re both openly gay). They’ve lived together in Clinton Hill for years, and have the same day job running a successful boutique photography studio, Unusually Fine.

When they started shooting “The 3 of Bits,” they were complete newbies to filmmaking. (“Turns out shooting a scene with eight people outside in the middle of the day is the worst,” Max recalled.) But the pair worked in such lock-step that Evan Hoyt Thompson, an actor on the show, didn’t realize how clueless they were, at first, about things like controlling sound and light levels. “I assumed, since they showed up with their scripts so well edited and everything organized, that this was their career,” he said. “When we were filming, it felt like they were doing what they were meant to do.”

The underlying thesis of friendship in the show is not lost on its audience, or anybody who knows Max and Margaret. “It’s the form of the show that I think is interesting when it comes to queerness,” said Ted Kerr, an artist, activist and a close friend of the pair. “It’s saying that we can be part of a unit, for example a family, but within that unit our experiences can be wildly different yet still interconnected. This is made all the more interesting when you consider how tightly embedded Mars and Max are with each other. It’s really sweet when you consider that these two people are clearly life partners. They’re figuring out another way to be.”

There’s more of all that to come, if the team reaches their $50,000 goal. After a fundraiser last week at The Woods in Williamsburg, they’re at $30,000 with three days to go. CockyBoys is pitching in by offering private webcam sessions with their stars Max Ryder, Levi Karter, or Colby Keller as pledge goodies, or for a smaller price, a pillowcase with one of their faces on it.